Computers and the Internet no longer come with owner’s manuals. We learn by stumbling upon things, from a friend, a blog or sometimes searching out things we need. Her are few cool things I use. I’m sure you already use a couple. Leave a comment and let everyone know about your cool finds.
If you use twitter this free app is a must. It provides you a button that allows you to tweet any web page you are on. Or you can choose to buffer it and it will automatically be sent later.
It is made up of thousands of people who will make just about anything you want for five bucks. Like logos, short video, distinctive business card, marketing pieces, or even a news cast. If you need an usual unique gift or facebook landing page or a press release or just about any thing try fiverr. You can’t go wrong for $5. Let us know what you have used fiverr for.
Most of you have heard of them for their 100 free business card deal. The site is very user friendly and the prices are fantastic. At our self storages we use them for flyers, post cards, business cards, referral cards, free box cards and more. We order 2000 at a time for what I consider practically free. And the best part is you can design your product for free right on their site with tons of temples.
I know you either skipped over or just skimmed over the above vista print – now take a second and think how can I economically get 1000 pieces of information into the physical hands of the local community. In the self storage business one on one off line is just as important as on line marketing. Vista print is part of the answer. When ever you order you should be prepared to take advantage of their immediate after order specials of the same product at incredible prices.
This is one of my favorite tools! You just provide a name or subject and Google will sent you an email alert every new time the name or subject comes up on the web with a link to the web page. Many of you have added an alert for yourself or your company but what about your competition. So if you want to know what your competition is up to you type in their name and any time there is an article or something new about them on the web you will get an email with a link. Of course you should have an alert set for your facility, if you don’t already, so you know what people are saying about you.
I did not know you could sell stuff directly on your face book page until I came across this site. It gives your facebook site a SHOP icon and a second facebook page where you can add things to sell and it’s free. This one takes a little work to set up but if I did it, its not impossible. Now I can sell my books directly on my self storage marketing facebook page. Check out my facebook page http://www.facebook.com/selfstoragemarekting101 for an example.
So you ask how can a self storage business use this app? It simple, use the SHOP page to provide a picture of each box (and any other items you sell) with a description and price. You really do not have to sell on line – simple state that people can place an order, leave a number and you will call them when its ready for pick up. I realize few if any people will pre order boxes for pick up – but is one more place for people to become aware of your unique selling features and get them to come to your facility. Heck I am going to put a picture of each unit size with a note to contact us for pricing. Once its done it done for a long time and be one more stone in your marketing pyramid.
SHOP Icon for Facebook
Well if you want to sell something on your facebook page you’ll need pay pal. Its simple but you probable already have a pay pal account.
But I really want to tell you about is the free phone gadget they will mail you just for asking. Maybe you have seen at your local craft fair? It plugs in to your smart phone. You swipe a credit card; the customer signs their name on the phone screen. You can even send them an email or text receipt. All you have to do is sign up for pay pal, if your not already and request the phone charge swipe and they will mail it to you for free. There are no monthly fees. They simple take approximately 2.75% of each transaction. Don’t forget to order your PayPal debit card so you can have easy access to your pay pal money.
I am not sure if most self storages need it but maybe you could use it for your side business? If you’re a real small self storage this would be a good solution to the expenses of setting up a full merchant account and buying a $750 dollar terminal.
I use it to sell my book Crush Your Competition when I check out self storages when I am on the road. If you have one let us know what you use it for.
Our own computers are like unexplored apps in some sense. We typically only the same use 20% and don’t know about the rest. Knowing how to take a screen shot is very handy. Maybe you want to copy for future reference or to send to a friend or to use in your blog or……….??
Screen shot for the Mac/apple (I use a Mac – someone else will have to give for a pc)
Three buttons: ⌘ shift 3 – captures entire screen and will be placed on your desktop.
Three buttons: ⌘ shift 4 – draws a selection rectangle
You will get a bulls eye you can drag and expand to get the portion of the web page you want. When you release your mouse from the area you want captured a photo will be sent to your desktop.
Let us know some of your favorite apps.
Next month: Eight more favorite apps.