Self Storage the best real estate business for the busy professional.
The best Self Storage books guaranteed or your money back!

Landscaping will have and impact on your profits. Marketing starts with you site design features.
Self Storage the best real estate business for the busy professional.
Landscaping will have and impact on your profits. Marketing starts with you site design features.
Marc is an excellent motivational writer. I admire his ability to put practical information in plain English, I especially appreciate that he practices what he preaches. Read his books, you will get ideas and practices that fit with your everyday business.
Kathy Ables
I find that Marc’s insights on marketing are very useful and effective. I would recommend Marc and his materials for anyone trying to gather new ideas for marketing their facilities and increasing their bottom line.
Rick Barre
Crush Your Competition is the must read self storage book on marketing for every Self Storage Manager, Employee and Owner! Finally a simple to use, common sense self storage marketing guide that will not only allow you to compete with Public Storage but beat them!
TAKE CONTROL of your DESTINY!
THE BOTTOM LINE? You want to be successful. You want to take control of your destiny.
Crush Your Competitionwill give you the ammunition you need for incredible profits - weather you’re an entrepreneur, professional, self storage owner, self storage manager or absolute new comer to the self storage business. Marc Goodin will show you how to use simple marketing specifics, tactics and ideas with minimal cost and maximum profits.
This book has the tools for new start ups with more energy than money and is ideal for established businesses that need new fresh ideas. You’ll find:
· Complete step by step guidance in plain English on marketing a self storage business.
· Hundreds of great marketing ideas for much less than you would expect, many free.
· Personal insights and stories from the trenches to grow your business.
· How to take control of your marketing for easy money.
· An outline for you to make an extra $100,000 profits next year!
· Ways to keep your clients longer and get more referrals for free money.
· Dozens of tips to improve your customer service and rent more units.
· How to supercharge you sales from drive by customers, to walk ins, to phone calls, to the internet, to retail sales, from your existing client base and more.
· Tactics for penetrating your market.
· Knowledge you need to start making more money day one.
· Secrets the big boys and REITs don’t want you to know.
· You can’t afford not to energize your marketing for substantial profits any longer.
· How to make your clients feel special and appreciated.
· How to increase your profits week after week with proven specifics in this book.
· You will no longer have to take a leap of faith. After reading this book you will be able to reap the rewards of your actions.
Table of Contents
Crush Your Competition Contents
Title Page
Copy Right Page
Dedication
Authors Offer
About The Author
Preface: The world is a “Customer Service” Stage
Should You Take Control Of Your Destiny?
Introduction
Getting Started - Weeks 1-35
Week 1 Make An Extra $25,000 to $100,000 A Year!
Week 2 Every Marketing Task Should Improve One Of Two Things
Week 3. Improve Your Drive By Impressions First
Week 4 Dress Up Your Office
Week 5 We Are Different Let Us Show You How
Week 6 Ladies, Ladies, Ladies
Week 7 No One Really Cares About The Features Of Your Self Storage
Week 8 You – You – You --Not We……….
Week 9 Know Your Competitive Edge & Unique Selling Features
Week 10 Gorilla Marketing
Week 11 Web Site
Week 12 Web Site Specials
Week 13 Internet Coupons
Week 14 Web Site Reservations & Rentals
Week 15 Web Site Payments
Week 16 Web Site Links
Week 17 Google Places: Search engines have their own form of free company listings (you don’t even have to have a web site)
Week 19 Seven Things You Should Know Before Renting Self Storage Units
Week 20 Sell Disc Locks (Only) To Every Customer
Week 21 Facebook First (Rent units from your FB site!)
Week 22 Free Boxes
Week 23 Free Storage Unit For Existing Tenants
Week 24 Donations That Also Advertise For You
Week 25 Free Candy, Coffee, Soda, & Key Chains
Week 26 Spend Two Hours Every Week Visiting The Community
Week 27 Ice Scrappers & Sunflower Seeds
Week 28 Referral Cards
Week 29 Help Fire Victims
Week 30 Display Table At Your Bank
Week 31 Order Your Banner Today
Week 32 Joint Promotions- Joint Advertising
Week 33 Sandwich Board Advertising
Week 34 Congratulations
Week 35 Referrals From Your Neighborhood Businesses
Deepening Your Skills - Weeks 36-70
Week 36 52 Ideas For Maximum Success
Week 37 Real Estate Agents Are your Best Friends
Week 38 Window Painting
Week 39 Box Sign Out Back (and out front)
Week 40 Free Vacuuming
Week 41 Free Hot Dogs Soda & Chips
Week 42 Donate Your Time
Week 43 Monthly Marketing Calendar
Week 44 Value U Pack
Week 45 Marketing Your Manager
Week 46 Winter Car Storage Special
Week 47 YouTube For Profit
Week 48 Orange Traffic Cones
Week 49 Office Signs
Week 50 Security
Week 51 Seasonal Free Stuff and Seasonal Ornaments/Signage
Week 52 Box & Merchandise Marketing
Week 53 Weekly Manager Marketing Updates Via Email For Better Results
Week 54 Star Bucks Or Dunkin’ Donut Coffee Cards, Thank you Cards And Birthday Cards
Week 55 Repeat Customers
Week 56 Lists For Profit
Week 57 Five Questions To Ask Potential Clients To Rent More Units
Week 58 Converting Callers To Visitors –Questions to Ask/Things To Tell Them.
Week 59 Visitors To Renters – Take Them For A Walk To Educate, Make A Friend, Establish Rapport And Overcome Objections
Week 60 Clean Show Units And Site A Must
Week 61 High School Scholarship
Week 62 Visit Your Neighboring Self Storage Facilities
Week 63 Car Washes
Week 64 Sell Christmas Trees
Week 65 Just You
Week 66 Over Coming Objections
Week 67 Sell Non Storage Related Stuff, You Like, In Your Office
Week 68 Dress For Success
Week 69 Don’t Give Out The Price On The Phone
Week 70 A Call & Visitor Log A Must
Going For The Kill - Weeks 71-102
Week 71 Public Announcements
Week 72 Premium Units
Week 73 Prizes For Bigger Cash Flow & More Rentals
Week 74 Silent Auction
Week 75 Focus On The Community
Week 76 No Vacancy
Week 77 Connect With Potential Clients
Week 78 Make People Smile
Week 79 Do Not Wait For Customers To Come To You
Week 80 What Do People Love?
Week 81 Visit Your Renters On Site
Week 82 Focus Marketing
Week 83 Advertise To Your Number One Renter
Week 84 Major Event In Town
Week 85 Word Of Mouth
Week 86 Meet & Greet
Week 87 Talk To More Than One Person At A Time
Week 88 Provide After Hour Rental Phone Number On The Door
Week 89 Remind The Customer They Are Special Many Times
Week 90 You Need A Simple Marketing Plan
Week 91 Have A Marketing Tag Line
Week 92 Fast Is Not Fast Enough! Simple Is Not Simple Enough!
Week 93 Make Sure You Are Advertising For Your Self Storage Company And Not The Competition
Week 94 Wheel Of Fortune
Week 95 Be Creative
Week 96 Clients Do Not Rent Because They Want Storage
Week 97 Christmas & Holiday Marketing
Week 98 Learn From The Self Storage Community & Business World
Week 99 Make Free Money By Keeping Your Clients Longer
Week 100 This Book (And Cover) Is Not Perfect For A Reason
Week 101 Ask For The Sale Again
Week 102 Weaponize Your Marketing
Crush Your Competition with 101 Self Storage Marketing Tips For The Fastest Way to Huge Profits is the one book you need to take control of your Self Storage Future. Read it. Believe it. Do it. Your future depends on it.
If for any reason you do not get a 1000 time plus value over the purchase price I will gladly refund you money!
Just for buying I will provide you one free self storage development phone conference and you are also welcome to email me any time with your questions.
$ 3.49 Ebook Part insperation, part facts, part wisdom and a lot of design and development specifics. Updated in 2021 to include 4 Bonus chapters on Storage Authority Franchising.
"Marc’s writings reflects his deep, long-time understanding of the industry. As a seasoned owner/operator, he has experienced and practices what works and openly shares the missteps and problems he has witnessed around him. He sums up what it takes in his hands-on, tell-all guide to building a storage business and why and how his franchise concept is the ideal vehicle to storage success."
Markus Hecker, Chief Client Advocate, SiteLink Software
Table of Contents
Title Page
Copyright Page
About the Author
Author's Offer
Forward by Scott House
Chapter 1 Bottom Line: Are You Ready to Take Control of Your Future?
Chapter 2 Fun Self Storage Facts
Chapter 3 Start Today
Twelve things you can do now to get off to a fast start.
Chapter 4 Why New Construction vs. Buying Existing Facilities
Chapter 5 Why Self Storage Now? – The 8 Top Reasons
Chapter 6 The Seven Most Frequently Asked Questions
Chapter 7 Sample Development Budget & Proforma
Chapter 8 Site Selection
Ten factors to help you make a better site selection.
Chapter 9 Site Plan Design
Thirty-four items you don’t want to forget during the design process for a better, more profitable facility.
Chapter 10 Site Plan Regulatory Approvals
Seven items you do not want to forget to bring to your Wetlands Commission meeting, for a faster approval.
Plus, ten items you don’t want to forget to bring to your Planning and Zoning Commission meetings, which can make a huge difference.
Chapter 11 Self Storage Construction
Twenty-seven items you want to remember during the construction process to save you time and money.
Chapter 12 Nine Development/Start Up Fees Often Underestimated or Forgotten
Nine development/start up fees you may not be aware of.
Chapter 13 A Dozen Things No One Else Is Going to Tell You
Chapter 14 Important Things You Need To Know and Complete To Get Ready For Your Opening.
Sixteen simple items that make an enormous difference.
Chapter 15 Start Your Sales & Marketing Long Before You Open
Twenty marketing ideas to implement prior to opening the doors for a faster rent-up period.
Chapter 16 How Many Hours Does an Owner Have to Assist Their Manager for Maximum Profits?
Storage Authority Bonus Chapters: 17 -20
Chapter 17 Storage Authority the Perfect Business for The Busy Professional
Chapter 18 Does Storage Authority Has No Competition? No!
Chapter 19 Storage Authority FAQ’s
Chapter 20 A HIGH-PERFORMANCE TEAM = LARGER PROFITS
Start Developing Yours Today.
Your Self Storage Planning - Site Selection - Design - Build is the one book you need to read before you get in the self storage business. Read it. Believe it. Do it. Your future depends on it.
If you do not save hours and hours and thousands of dollars in your self storage development from tips in this book I will gladly refund your money,
Just for buying I will provide you one free self storage development phone conference and you are also welcome to email me any time with your questions.
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Love the checklist! Was exactly what I was looking for.
Timothy W. Puffer II
This checklist is based upon Marc's work in the trenches planning, designing the 3 self Storage facilities he owns and self storage consulting services he provided for many others others. Marc prepared several Manuals (hundreds of pages) for Storage Authority Franchise owners. While they are critical to go into the details everyone needed a cheatsheet checklist to keep track of what has been done, what needs to be done next and what needs to be done in the future.
Let this Storage Authority checklist help you go around the self storage development minefields and make your self storage dream come true!
Table of Contents
Storage Authority Major Milestone Checklist
Getting Started
Pre-offer due diligence site review
Engineering Services & Site Plan design
Architectural services & building design
Construction Bidding & Construction
Banking/Loan
Pre Opening Operations Checklist
Office and Site Initial Set Up Checklist
Pre Opening Marketing Checklist
Bonus 1: Land Review worksheets
Bonus 2: Competition Review Worksheet
Bonus 3: Sample Simple Marketing Plan & Bud
A quick and easy way to make sure you are on track today and are preparing for the next and future steps fo a successful Self Storage new development project.
Just for buying I will provide you one free self storage development phone conference and you are also welcome to email me any time with your questions. And of course every purchase comes with a 100% money back guarantee
Copyright © 2021 Self Storage Marketing 101 - All Rights Reserved.
You can reach me at: Marc@Storagesuthority.com