Best selling self storage books by self storage owner Marc Goodin

I Love Self Storage

As a young engineer Marc designed and permitted his first self-storage facility more than 25 years ago. Since then he has successfully designed and provided self storage consulting for dozens of self storage owners. He built his first self storage over 10 years ago and presently owns 3 self storage facilities he designed, built and manages.


Marc is a licensed Professional Engineer with more than 30 years of experience in Civil Engineering.  As owner and managing partner at Meehan & Goodin , Engineers & Surveyors PC for over 20 years he was responsible for planning, investigations, designs and contract administration for major national and local commercial clients ranging from Dunkin Donuts to Wal-Mart. Marc earned his BS degree in Civil Engineering (1981) from Colorado State University.


Marc designed his first personal facility, he still owns and manages, while still at his Engineering Company. Shortly there after Marc left his engineering company to concentrate full time on Self Storage. After designing many self storage facilities for developers and working with the owners it was evident self storage was a business he would enjoy for the rest of his life. As owner and managing partner of Meehan & Goodin Engineering & Surveying PC from 1986 to 2009 Marc was not only responsible for the day to day operations but was responsible for the successful design and approval for scores site development plans every year. 


As a civil engineer and owner of an engineering company he learned the lifeblood of the company depended on skilled people and marketing, especially if you wanted to be an industry leader. Not only did you have to do an outstanding job but also you had to find a way to let everyone know they get more than their moneys worth when they hire or buy from you.


In 2004 he built his first self storage in Connecticut. He presently owns three self storage he designed, obtained approvals for, general contracted and manages. In 2012 he developed his first international facility in New Brunswick, Canada.  His expertise and experience with self storage construction, management, ownership, customer service, sales and marketing in the business world and self storage is clearly evident in his self storage business and best selling books. Marc has learned about self storage and marketing from real life experiences and his street smarts continue to expand everyday. He knows what it takes to get clients in the door. And keep them happy and satisfied by surprising and delighting them with unexpected over the top service and quality.


Marc has written two bestselling self-storage books, one on self-storage development (Your Self Storage, Site Selection, Design & Construction) and one on self-storage marketing (Crush your Competition, 101 Self Storage Marketing Tips for The Fastest Way To Huge Profits). Marc is a regular contributor of articles for the two national self-storage magazines, Inside Self Storage (ISS) and Mini Storage Messenger (MSN). Recent articles include: 5 Development Disasters Waiting to Happen. Avoid these mishaps through proper research, planning and design, July 2017, ISS, Customer-Centric Sales Techniques, Strategies for Creating Value and Trust, ISS April 2017, Creating A Napkin Sketch Self Storage Layout: Understanding basic Design Feb 2107, Customer-Centric Sales Techniques for Self-Storage Managers, Sept. 2016 ISS, 25 Design and Construction Mistakes Self Storage Owners and Developers Should Avoid, ISS July 2014, The Million Dollar Storage Counter: Tips to Amp Up Service and Revenue, ISS Jan 2014; Winning Approval From The Planning and Zoning Board, Getting through regulations, politics and the presentation to build your dream, ISS Sept. 2013; Guerilla Marketing For The Self Storage Manager, MSN Sept 2013; Standout Self Storage: Don't be Good... Be Remarkable, ISS July 2013.


Marc is uniquely positioned to provide simple, straightforward and effective guidance in achieving industry-leading service and profits in the self-storage Industry. As a self storage consultant over the past several years Marc has shared his expertise and experience in the management, ownership, sales and marketing in both the business world and in self-storage with individual self storage owners one on one, multi facility training seminars and at self storage conferences.


When Marc was adding another building at his New Brunswick self storage facility last year the building erectors were unavailable for 30 days. Instead of waiting he rolled up his sleeves, along with his wife GP, two of their kids and 3 friends, completing the 30 ‘x 150' building in 7 days and having a great time in the process.


Marc Goodin is uniquely positioned to provide unusually simple to implement information you need to make your renters happy and increase your profits. At a very young age he not only learned the importance of a good product but also the importance of a great marketing message and campaign. Long before the Internet he would go to work with dad, a real estate developer. At age eight he cleaned up after the construction workers at his dads apartments under construction and learned the importance of marketing. To this day he still remembers one of his dads marketing campaigns that filled up his dads 300 apartments long before the competition. "Gateway Apartments, where your neighbors are squirrels."


Marc has put his experiences from the trenches into the Storage Authority Franchise with easy to systems and proven concepts for self storage owners, managers to provide the best self storage for the renters. You can reach him on his cell at 860-830-6764 or marc@StorageAuthority.com